The Wright Tactics
Welcome to a world of marketing resources, built on the foundation of bestselling books, hundreds of hours of content consumed, and the personal experience of a marketer deeply passionate about psychology. Enjoy.

Email Automation vs Campaigns Explained: When to Use Each and How They Work Better Together
Email marketing boasts an ROI of 36–45×—put in $1, get up to $45 back. But “email marketing” covers a lot, so in this post, we’ll break down the difference between automations and campaigns—and how using both together can speed up your sales cycle, deepen customer relationships, and grow your revenue. Best part? It’s easy and affordable to get started.
Apr 23, 2025

Email Automation vs Campaigns Explained: When to Use Each and How They Work Better Together
Email marketing boasts an ROI of 36–45×—put in $1, get up to $45 back. But “email marketing” covers a lot, so in this post, we’ll break down the difference between automations and campaigns—and how using both together can speed up your sales cycle, deepen customer relationships, and grow your revenue. Best part? It’s easy and affordable to get started.
Apr 23, 2025

Email Automation vs Campaigns Explained: When to Use Each and How They Work Better Together
Email marketing boasts an ROI of 36–45×—put in $1, get up to $45 back. But “email marketing” covers a lot, so in this post, we’ll break down the difference between automations and campaigns—and how using both together can speed up your sales cycle, deepen customer relationships, and grow your revenue. Best part? It’s easy and affordable to get started.
Apr 23, 2025

Email Automation vs Campaigns Explained: When to Use Each and How They Work Better Together
Email marketing boasts an ROI of 36–45×—put in $1, get up to $45 back. But “email marketing” covers a lot, so in this post, we’ll break down the difference between automations and campaigns—and how using both together can speed up your sales cycle, deepen customer relationships, and grow your revenue. Best part? It’s easy and affordable to get started.
Apr 23, 2025

Designing Your Business to Generate Referrals Naturally
Asking for referrals can be awkward, unfruitful, and time consuming -- yet, they bring the best customers at the lowest costs. So how can we generate more referrals...by asking less?
Apr 21, 2025

Designing Your Business to Generate Referrals Naturally
Asking for referrals can be awkward, unfruitful, and time consuming -- yet, they bring the best customers at the lowest costs. So how can we generate more referrals...by asking less?
Apr 21, 2025

Designing Your Business to Generate Referrals Naturally
Asking for referrals can be awkward, unfruitful, and time consuming -- yet, they bring the best customers at the lowest costs. So how can we generate more referrals...by asking less?
Apr 21, 2025

Designing Your Business to Generate Referrals Naturally
Asking for referrals can be awkward, unfruitful, and time consuming -- yet, they bring the best customers at the lowest costs. So how can we generate more referrals...by asking less?
Apr 21, 2025